Day: January 31, 2023

Addressable raises $7.5M to enable Web3 companies to acquire users at scale

Tel Aviv, Israel, 31st January, 2023, Chainwire

Addressable, an innovative end-to-end solution for Web3 marketing, announced today that it secured $7.5 million in a seed funding round, led by Viola Ventures and Fabric Ventures, with participation from Mensch Capital Partners and North Island Ventures. The funding will be used to accelerate adoption and expansion of Addressable’s best-in-class solution, including support for additional blockchains and social media integrations.

“Marketing is all about knowing your audience, but since crypto wallets are anonymized by design, Web3 marketers rarely know their audience’s age, country or purchasing history,” says Dr. Asaf Nadler, co-founder and chief scientist at Addressable. “In the face of anonymity, our solution allows Web3 marketers to associate anonymous blockchain audiences with social media activity, ultimately addressing the most significant barrier to Web3 growth today.” 

Addressable’s SaaS solution provides Web3 marketing teams with a powerful platform to launch campaigns and more effectively target new audiences by matching blockchain activity with social profiles. This precise targeting reduces cost-of-acquisition dramatically compared to the broad targeting of existing web2 tools. Leading Web3 companies like Polygon, Bancor, Immutable, and Kryptomon are already using Addressable’s technology to acquire new users in an era when traditional Web2 marketing campaigns are no longer effective.

“In the Web3 era, the key barrier to growth is the inability of marketers to deliver their messages to their targeted audiences, simply because they don’t know much about them”, says Leon Stern, director of growth at Polygon – an Addressable customer. “Most users aren’t attentive on Discord – they’re on social media, and you need to effectively get their attention there. This is where the value of Addressable lies.” 

Addressable was founded by Tomer Sharoni, Tomer Shlomo and Dr. Asaf Nadler, data analytics veterans with more than 20 publications on blockchain, machine learning and big data.

“We are witnessing an increasing number of Web3 companies investing in meaningful and sustainable user growth through social media, where almost all users spend their time,” says Tomer Sharoni, Addressable’s CEO. “Our unique ability to pinpoint Web3 audiences on social media is the missing piece for mass adoption of Web3. In today’s blockchain ecosystem, we’re the only Web3 marketing SaaS platform addressing user acquisition at scale.” 

“Effective user acquisition became the major concern for Web3 businesses over the turbulent past year”, said Richard Muirhead, Chairman and Managing Partner at Fabric Ventures. “Addressable’s Web3 marketing platform combines a compelling go-to-market opportunity for any web3 business with a user-centric approach for which this sector craves. We are excited to take part in Addressable’s journey and to welcome them into the Fabric family”.

“Addressable is solving a huge problem for web2 and Web3 companies that want to understand their Web3 audiences”, says Omry Ben David, General Partner at Viola Ventures. “Its platform enables marketers to connect the dots between on-chain blockchain data with off-chain social media accounts and use precision targeting for a crisper value proposition and thus superior ROI and conversion. Coupled with an A-class founding team, we believe Addressable is best positioned to lead the marketing stack category in web3”.

About Addressable
Addressable is an innovative end-to-end Web3 marketing solution. The company’s best-in-class SaaS platform provides Web3 marketing teams with a powerful platform to effectively target new audiences by matching blockchain activity with social profiles. Addressable is a trusted partner of leading Web3 companies including Polygon, Bancor, Immutable, and Kryptomon. Founded by data analytics veterans Tomer Sharoni, Tomer Shlomo and Dr. Asaf Nadler, Addressable has raised $7.5 million in a seed funding round led by Viola Ventures and Fabric Ventures.



Asaf Nadler

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Biswap DEX Unveils Improved AMM as Part of Its Ambitious 2023 Roadmap

New York, United States, 31st January, 2023, Chainwire

BNB Chain decentralized exchange Biswap has published its 2023 roadmap which includes a number of proposed improvements and upgrades. It includes details of a new AMM, route optimization, and perpetual trading.

Take a look at the main Biswap benefits:

A new AMM protocol with concentrated liquidity will allow Liquidity Providers to accumulate their capital to smaller price intervals than from 0 to infinity, increasing capital use efficiency and providing users with more profitable exchange conditions with less slippage.

Improved routing to find the best trading pairs will allow users to execute larger transactions with less slippage and increase capital efficiency, as well as receive greater rewards from trading fees for Liquidity Providers.

To reduce pressure on the price of the native Biswap token and provide opportunities for more earnings for long-term BSW token holders, the Biswap team has developed several initiatives. In the future, they will be explained and put forward to BSW holders for voting.

Evolving market trends have also prompted the Biswap team to implement decentralized futures trading (with an on-chain order book on the BNB network). To implement this idea in a safe manner, the team has decided to connect a ready-made solution from ApolloX at this stage of product development.

As part of the Biswap ecosystem expansion, there are plans to create a widget that will increase trading with Biswap Liquidity and make it more convenient for users to exchange tokens. This will be available for implementation on third-party products.

Biswap’s progressive DEX on BNB Chain features a Multi-type Referral Program and low trading fees of 0.1%. The platform provides various services with cryptocurrencies, such as Exchange, Farming, and Staking. Moreover, the project has its native BEP-20 token, BSW, which allows users to join the most popular features on the platform. The primary BSW function is to incentivize liquidity provision to the Biswap platform.

High LP rewards allow Liquidity Providers to get 0.15% back from token swap transactions. Also, Liquidity Providers can stake LP tokens on farms to earn BSW tokens with competitive APYs. Up to 50% trade fee reimbursement returns users the transaction fee when they exchange tokens. The system automatically gives back the fee in the form of BSW tokens. Explore Biswap NOW

About Biswap
Biswap is the progressive DEX platform on the BNB Chain network with a Multi-type Referral Program and the lowest trade fee of 0.1%. The platform provides various services with cryptocurrencies, such as Exchange, Farming, Staking and others.


Marketing Biswap, Biswap,

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Metacade Plans Unveiled: The Best Metaverse Gaming Community All-in-One

Decentraland (MANA) and The Sandbox (SAND) are great examples of the high returns that early metaverse gaming community investors can enjoy. Both SAND and MANA rose from being penny cryptos to having a multi-billion-dollar market capitalization in under 2 years, and now Metacade (MCADE) is showing signs of producing similar results.

While SAND and MANA offer limited gameplay, MCADE offers a selection of play-to-earn (P2E) crypto games in a single location. The question is, is the MCADE presale the best investment opportunity on the market right now?

MCADE: The best investment of the year?

Play to earn crypto games are some of the best investment opportunities in Web3 for the metaverse gaming community. The projects behind them are at the forefront of technological advancement, driving progress in the gaming industry which already serves over 3 billion people around the world.

SAND and MANA are two of the most popular play to earn crypto games at the moment after both cryptos climbed well over 100x in value during their first 2 years. The monumental price action shown by SAND and MANA reflects the long-term potential of P2E crypto games for the metaverse gaming community.

Metacade offers many different P2E crypto games on a unified platform. The project recently announced the beginning of its token presale, which sold out completely during its initial phases and attracted over $3.9 million worth of investment in the first nine weeks since the initial announcement was made. Experts are now suggesting that Metacade is the next GameFI project with 100x potential.

Can MCADE reach $5 in 2025?

Metacade has the potential to attract a monumental user base from the metaverse gaming community over time, with the platform serving gamers and Web3 users alike through a number of unique features. While SAND and MANA are popular play to earn crypto games, Metacade is a more comprehensive GameFi platform that could rival these established tokens in stature over time.

By 2025, MCADE is expected to reach $5 in value. This would be a 250x gain from the end of the presale, with similar price action forecasted for the Metacade as SAND and MANA showed between 2020 and 2022. While SAND and MANA are currently two of the most valuable P2E crypto games in the metaverse gaming community by market capitalization, some experts are predicting that MCADE could take the number one spot in the coming years.

What is Metacade?

Metacade will become the biggest arcade on the blockchain, offering a huge range of different P2E games to users from the metaverse gaming community. These varied titles will range from classic video games to brand-new experiences that have been developed especially for Metacade, with every single game expected to provide financial rewards to players.

The platform will also become a metaverse gaming community hub for Web3 users and offer additional crypto-earning features that go beyond the gaming arcade. Metacade will be a central location for users to meet up and access some of the most valuable information about blockchain gaming, while also offering opportunities that can’t be found anywhere else.

How does the platform work?

The metaverse arcade will offer both casual and competitive gameplay to its users. Players can progress through endless levels as they try to beat their high scores, and also compete against other users in tournaments that have major prize pools for the winners.

Metacade’s Create2Earn feature will cleverly drive a constant stream of content for the metaverse gaming community on the platform, as users will be rewarded with MCADE tokens for contributing to the community in a number of ways. Whether sharing alpha, posting game reviews, or interacting with other users, the Metacade community can earn crypto tokens in exchange for providing value.

Metacade also aims to create jobs for gamers and crypto enthusiasts. The jobs board will go live in 2024 and connect users to full-time opportunities in the blockchain industry. As well as this, Metacade users can apply to paid work on a part-time basis, and earn MCADE tokens for testing out new play to earn crypto games before they are launched in the Metacade.

Metacade could become a true game-changer

Metacade will drive progress in the GameFi sector – not only through offering the biggest selection of P2E crypto games on the blockchain, or even by offering paid job opportunities to its community, but also by providing early-stage funding to brand-new GameFi projects.

This feature is known as the Metagrants program and involves a voting process, where the Metacade community decides which new games should receive development funding. Winners will be supported, with its developers using their funds to help bring fresh titles from early stages to fully-fledged games. Finally, the new titles will be published on the Metacade arcade for the whole community to play.

Is MCADE worth buying?

The MCADE token was launched at just $0.008 at the start of the presale. Considering the long-term price potential of the project, it looks like the single best investment opportunity of the year for the metaverse gaming community. It could rival SAND and MANA in terms of its investment return for early participants.

However, investors certainly need to be quick if they want to maximize their returns. Metacade certainly looks like a great buy right now, with every phase of the presale expected to sell out. The presale will see the value of MCADE rise from $0.008 to $0.02, which means that investors looking to add MCADE to their portfolio have a limited time at this price level. 

You can participate in the Metacade presale here.

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Twitter Lists Bitcoin and Ethereum Price Charts, What This Means for New Cryptos Like Metacade

Twitter’s new head honcho Elon Musk does nont disguise his love of cryptocurrencies. His backing of the meme coin Dogecoin caused a temporary hike in the price of DOGE. Some big name price charts are being published on Twitter, Bitcoin and Ethereum for example, in a move no doubt pushed by Musk to bring crypto to a broader audience.

What this means for the value of Dogecoin since Musk’s purchase of Twitter, Bitcoin and Ethereum in the coming months remains to be seen. However, it could prove good news for new cryptos such as Metacade, which has gained plenty of presale momentum generated by exposing a new generation of investors to the potential of new blockchain projects.

What is Metacade?

Metacade is a brand new experience in the burgeoning GameFi sector, with the platform hosting the metaverse’s first-ever virtual video gaming arcade. The project’s primary aim is to build the most extensive library of play-to-earn (P2E) video games anywhere in the metaverse, while building a community of gaming fans and like-minded enthusiasts together where they can hang out harmoniously and benefit from each others’ contributions.

As well as the vast P2E capabilities Metacade offers users, members also stand to benefit through other earning initiatives. This includes its Create2Earn scheme, where users are rewarded for contributing socially to the broader community. Rewards can be claimed for writing game rewards, sharing alpha, passing on gaming tips to other users, and contributing to live chats.

In addition, the Compete2Earn program allows users to stake the native MCADE token to enter online tournaments and regularly occurring prize draws with potentially lucrative rewards to be earned. These stakes are a source of revenue generation for the platform, some of which is reinvested into the projects, with the rest helping to fund gamer rewards.

How does Metacade work?

Staking forms one of the revenue generation streams from internal sources, with several contributions from external routes contributing to Metacade’s self-sufficient ecosystem. These include selling advertising space on the platform, charging external companies to release their games on Metacade, and charging Web3 companies to post job vacancies on its careers board from Q1 of 2024.

These revenue streams raise MCADE tokens, which underpin the entire Metacade platform and the various avenues for members to earn passive income. They also provide the source of one of the gems in the Metacade crown, which looks set to change the future GameFi landscape.

Metacade: Driving GameFi innovation

As part of Metacade’s revolutionary Create2Earn scheme, it will launch the ground-breaking Metagrants scheme in Q3 of 2023. This allows game developers to apply for funding to support them in creating new platform-exclusive titles. Developers submit their ideas into a pool that goes to the community for voting.

The most popular ideas are allocated crypto funding to help ideas become a reality. The beauty of Metagrants is that it promotes innovation and creativity while empowering community members to take control of the platform’s future direction and supporting the game titles they want to play.

There are more comprehensive benefits for the GameFi industry provided by the Metagrants program, with the best new talent gaining encouragement and essential work experience. Individuals can use this to take advantage of opportunities on the platform’s job board and push their careers forward through their Work2Earn scheme. 

This focus on creating new titles and filling the best job opportunities with some of the top Web3 talent will place Metacade at the front of the growing GameFi revolution.

Is Metacade a good investment?

The challenging market conditions experienced across 2022’s bear market look set to continue to afflict the big crypto guns such as Bitcoin as we enter 2023. Despite the greater exposure provided by the listing of price charts on Twitter, Bitcoin still fluctuates according to market trends. Indeed, history shows that even backing from Elon Musk doesn’t necessarily translate into substantial price gains, as proven by Dogecoin. 

Metacade looks set to buck this trend with its wide-ranging, multi-layered, and watertight roadmap provides an excellent long-term future for the project. Metacade has sought to further ensure early investors by submitting their coding and team for a CertiK audit, which verifies the quality of the platform’s underlying code and the identity of their team members.

The most compelling argument to invest in Metacade lies in the performance of their coin presale. The initial stages sold out within weeks, raising $4.5m  – a momentum that is only continuing to accelerate in subsequent funding rounds. Currently available at $0.013, the price is guaranteed to rise throughout the presale to a final value of $0.02, at which point MCADE will hit exchanges.

At this point, predictions are that demand for MCADE will surge, pushing the value ever higher and potentially beyond the $1 barrier in 2023. Wider audience exposure to crypto gives Metacade investors an even broader scope to make gains, so the Bitcoin and Ethereum price charts listed on Twitter will no doubt help the P2E gaming project.

You can participate in the MCADE presale here.

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As Shiba Inu’s Price Prediction Spirals, Metacade Is Set To Soar

The GameFi sector is widely considered to have a more exciting and prosperous future than meme coins. Indeed, crypto gaming is undergoing significant growth, expected to continue in the coming years, while the utility of meme coins is beginning to be under the microscope. Shiba Inu is one such meme coin under heavy scrutiny from investors.

Consequently, the Shiba Inu price prediction for 2023 is considerably more sluggish than many GameFi coins, with Metacade, in particular, capturing investors’ imaginations during its presale thanks to its unrivaled blueprint to take the GameFi industry forward.

What is Metacade?

Metacade is a brand-new blockchain-based gaming platform building a community hub where gaming enthusiasts can hang out and collaborate while playing the latest play-to-earn (P2E) titles. This digital video arcade aims to become the metaverse’s largest community of GameFi titles while driving innovation in the Web3 gaming sector.

Gamers can also earn passive income outside the traditional confines of the platform’s P2E mechanics. For example, every social interaction with the community in the form of writing game reviews, sharing gaming tips, or participating in live chats is rewarded with crypto rewards, which can be reinvested in the platform as crypto stakes or to experience one of the many pay-to-play titles on the platform.

How does Metacade work?

The native MCADE token fuels the entire Metacade ecosystem with revenue generated from internal and external sources, including adverts and releasing non-Metacade titles on the platform. This revenue provides the basis of crypto rewards and the platform’s ground-breaking Metagrants scheme.

Game developers are encouraged to apply for Metagrants to support the development of new P2E titles exclusive to Metacade. Their submissions are pooled before being presented to the community, who vote for their favorites. The most popular games gain funding to help their creation and development, with the first titles due to be released in Q1 of 2024.

This community-led approach will filter through every facet of the platform by the end of Q4 2024, and Metacade will ultimately transition to a fully-fledged DAO. As part of this transition, Metacade will cement its position at the forefront of GameFi innovation with the launch of its Work2Earn scheme. Community members can apply for the best Web3 and GameFi vacancies at both Metacade and external companies, driving their careers and the industry to ever greater heights.

MCADE price prediction: Is $1 possible in 2023?

The MCADE token recently launched its presale event, with the beta phase valued at $0.008 per coin, selling out in three weeks. The project has since gone on to raise $4.1 million. This momentum shows no signs of slowing in subsequent presale phases as the coin’s value increases to its eventual final price of $0.02 at the event’s conclusion.

The platform’s engaging and multi-faceted roadmap assures Metacade of a long-term future at the head of the GameFi revolution. With the presale expected to fully sell out across the nine phases and demand for MCADE coins expected to surge once it hits exchanges, predictions are that MCADE could break the $1 barrier in 2023.

What is Shiba Inu (SHIB)?

Shiba Inu rose to the consciousness of crypto fans in October 2021 when 50% of the platform’s total supply of crypto coins was sent to the wallet of Ethereum founder Vitalik Buterin. Buterin famously burned 90% of these coins, valued at $6.7 billion, in a move that gave Shiba Inu great publicity and temporarily boosted Shiba Inu’s price predictions.

Since blazing onto the scene with this stunt, Shiba Inu has gained a reputation as a steady meme coin, aiming to become the largest in the sector by market cap. Recently, the platform has released plans to add to its offering by developing a layer-2 scaling solution called Shibarium, which will vastly increase its use case and customer base.

Shiba Inu hopes to encourage more dApp developers to move to Shibarium with the promise of faster and cheaper transactions than those offered by Ethereum’s layer-1 solution, thus increasing the liquidity and utility provided by the SHIB token.

SHIB price prediction: Will SHIB hit $0.0001?

The lack of utility meme coins offer makes them notoriously low-value on the market. This, combined with the enormous supply of SHIB tokens, has led to the Shiba Inu price prediction for 2023 and beyond struggle to hit the heights of coins in other crypto market sectors.

With SHIB currently trading at $0.000009002, it has a lot to do to reach its previous all-time high of $0.000088, never mind hitting new heights. A lot depends on a successful roll-out of Shibarium. If the upgrade is successful and dApp developers flock to the new platform, $0.0001 looks achievable.

Is MCADE a good investment?

The MCADE presale event has already proven itself to be an excellent investment opportunity and predictions are that there are substantial gains to be made for the early investor who takes advantage of the current price of $0.012.

Indeed, compared with the sluggish Shiba Inu price prediction for 2023, the potential of MCADE becomes even more apparent. With the price of MCADE increasing throughout each stage of the presale event, now is the time for investors to secure the best possible price and maximize their returns.

You can buy Shiba Inu tokens at eToro here.

You can participate in the Metacade presale here.

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Venom Ventures Fund Commits a $5 Million Strategic Investment in the Everscale Blockchain

Abu Dhabi, Abu Dhabi, 31st January, 2023, Chainwire

Venom Ventures Fund, a Web3 and blockchain innovation fund managed by Abu Dhabi-based investment fund manager Iceberg Capital Limited, has announced a strategic partnership with Everscale, a premier blockchain that aims to solve the scalability issues bogging down the Web3 industry.

Venom Ventures Fund has committed a $5 million investment in Everscale to help it further expand its development teams and boost the number of projects. The investment will be in stages, based on the progress and cooperation indicators.

Everscale has been diligently working on expanding its reach and integrating its technology solutions in Asian countries over the past two years, while also building a strong community. Its dynamic sharding technology enables it to efficiently adapt to varying workloads, thus making it an easy and practical option for creating large-scale Web3 and other types of applications.

The Venom Ventures Fund was launched by Iceberg Capital Limited in partnership with Venom Foundation, the first officially licensed and regulated Layer-1 blockchain operating within the Abu Dhabi Global Market (ADGM).

Venom Ventures Fund Chairman Peter Knez, ex-CIO of BlackRock, said, “For us, this is a strategic investment aimed at the technological development of projects and teams around technologies that we focus on and actively develop. In particular, we are talking about the Venom blockchain project and its ecosystem, which is planned to be launched soon and for which Everscale is a potential Layer 2 solution.”

Venom and Everscale teams will be working together on the further development of the core and the ecosystem bringing the adoption of blockchain closer to real business use cases. Current initiatives such as digital asset tokenization platforms, a full framework for CBDCs and stablecoins and payment solutions with crypto to fiat gateways are already making good headway.

Commenting on the investment, Everscale Foundation Board Member Moon Young Lee said, “This is a milestone for both the Everscale and Venom networks. The technological capabilities of Everscale are immense but they have been underappreciated by a wider audience. Now, Everscale will be able to operate as an experimental network where updates and complex technical solutions can be introduced before they are brought to Venom. This investment will allow Everscale to gain the recognition that it deserves.”

Designed as a network of blockchains, Venom has no limit to the number of other auxiliary networks at the Layer 2 level and no limit to the economy type or operation at the Layer 2. This particular architecture means that mass adoption is now achievable on the Venom blockchain.

About Everscale

Powered by an infinite sharding mechanism, the Everscale network adapts to any workload it is tasked with, without the size of the load affecting transaction times or processing fees. This makes it the ideal blockchain for hosting high-scale web3 and other load-intensive projects. Over the past two years, Everscale has emerged as one of the leading blockchains in Asia, with a thriving community and robust ecosystem of DeFi platforms.

More About the Everscale network:

Telegram Ann

About Iceberg Capital

ICEBERG Capital Limited is regulated by FSRA as a Prudential Category 3C investment manager based in ADGM. ICEBERG capital is a fast-growing alternative asset management company that provides diversified investment management platforms that includes direct and private equity, venture capital, technology, and virtual assets. ICEBERG capital also offers traditional asset management services such as investment portfolios as well as specialized platforms for securities, and blockchain technology.

For media inquiries, please contact: Abdullah Al Weshah,

For more information about Iceberg Capital, visit: Website | LinkedIn

About Venom Foundation

Venom is the world’s first regulated blockchain. The decentralized network operates under the jurisdiction of the ADGM, with a license to issue utility tokens. The ADGM is an oasis for investors and financial services firms, positioning Venom as the world’s first compliant blockchain, affording authorities and enterprises the freedom to build, innovate, and scale.

A portfolio of in-house dApps and protocols has been developed on the Venom blockchain by various companies. It now harbors the potential to become a bridge for the adoption of CBDCs in the Middle East, North Africa, and worldwide.

For media inquiries, please contact: Adam Newton,

For more information about Venom Ventures, visit: Website  |  Twitter

For more information about Venom Foundation, visit: Website  |  Twitter


Adam Newton,

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